Prepared for Christmas? by Ludmila Martinicka

Do you have a problem with gifts for your friends and family relatives? Do they live far away from you? No problem anymore. Several companies offer the catalogs on the Internet with delivery service. And this gifts are surely not ordinary. Generally people don't expect food gifts and this is a nice way how to surprise them with something special. Although many people switched to food gifts, the offer of companies like The Swiss colony, Harry and David, Omaha Steaks, Figis, Woolworths is able to satisfied all kinds of customers with the wide spectrum of products. You can order anything from chocolate candies, cheese cakes through sausages, steaks to unbelievable funny stuff. Things that people don't use to buy for themselves, but always like to enjoy. Actually, nowadays the trend of food gifts has increasing tendency. Since 2004 the purchase power for food gifts of American people grew almost 50 percent. Food seems to be really universal gift in comparison with clothes, electronics, cosmetics,... Companies entered a fierce competition. People are preparing for the Christmas holidays and searching for the best and most original offers on the market. Gift companies profits from the family traditions and Christmas season is the best for them. Around 75 percent of their business is made during winter holidays. The amount of money, which American people spent for food gifts reached in 2006 the level of 16 billion. You shouldn't hesitate too long to start making a research. It wouldn't be nothing extraordinary, if you spend several weeks listing the catalogs choosing the right products.

by Ludmila Martinicka for PocketNews (http://pocketnews.tv)

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